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App and web based aggregator of home healthcare

India, Tamil Nadu
Market: Medicine, Services, Mobile applications
Stage of the project: Operating business

Date of last change: 07.07.2020
Min investment
$  250.000
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Total required
$ 1.000.000
Rating
equalizer из 1000
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Idea

Treat at Home is a revolutionary digital healthcare platform that connects patients and registered healthcare providers to ensure quality, valuable and cost-effective healthcare at home

- We provide various medical services at home in any selected location where users have the option of choosing their own provider to receive service.

- Our uniqueness is that we don't employ but aggregate millions of existing healthcare providers to patients and elders who are in need of home healthcare, diagnostic and other medical-related services.

Current Status

Traction :
* Users - 10000+
* Providers - 5000+
* Bookings - 3500+
* Downloads - 1500+

We currently operate with offices in Chennai and Karaikudi have provided services in almost all major towns, cities inside Tamilnadu and outside with positive feedback in return. Recently, we commenced expansion throughout India with a vision of becoming the next digital healthcare unicorn.

Market

- More than 20 crore people in India are in need of home healthcare. More than 10 crore people access other healthcare products

- Predictable bookings per year - 400 million

- Target market share - 1% with 4+ million bookings per year

Problem or Opportunity

- Growing demand for home healthcare due to :
Elderly Population
Nuclear Family
Double Income Households
Death Confirmation
Terminal Care
Transportation
Living Alone
Waiting Time
Affordability
Hospital Acquired Infection

- Technological gap still exists between patients and healthcare providers :
There are hundreds and thousands of home nurses, care takers even doctors who are ready to go home and provide healthcare. Similarly, there are thousands of people who are in need of doctors and nurses at their homes. But, the potential link that connects them at ease is still absent
Even, In this era of google and amazon, people still have to contact a nursing home to get a home nurse. Individuals are given no other choice than to take a patient and travel to a clinic or hospital for even the smallest treatments. People are also in need of other services like lab tests, physiotherapists, etc at home for better convenience

Solution (product or service)

One app that provides all healthcare services at home :
Home Doctor
Home Nurse
Home Physio
Care taker
Telemedicine
Ambulance
Diagnostic Services
Medical Equipments Supply
Hospital Appointments
Pharmacy

Products :
- Continuous monitoring equipments of home patients and elders
- Treat at Home Wearables

Competitors

Mfine
Portea
Care24
Lybrate
Med plus
Nightingales
1 mg medicine
Book My Doctor

Advantages or differentiators

1. A person anywhere in the world can book service for their dear ones by choosing location, time and type of service

2. Automated and remote patients monitoring system linked with healthcare providers

3. Users can choose the service provider nearest to them for faster delivery of service

4. Users can track providers in map till they close the service

5. We don’t employ anyone, we just aggregate

6. Platform is multilingual

7. No upfront payment

8. No fixed fee

Finance

1. Predicted 400 million bookings per year

2. Average income from each booking is $20

3. Treat at Home - Targeted market share :
FY 21-22 (1%) - $80 million
FY 22-23 (10%) - $300 million
FY 23-24 (40%) - $450 million

Business model

1. 20% service charge per successful booking

2. Yearly registration fee from providers

3. Advertisements in App and Website

4. WMD sales and service

5. Home care Insurance

Money will be spent on

Expansion and scaling up operation

Offer for investor

30% dilution in equity

Risks

1. Literacy to use smart phone

2. Distributed Internet connectivity throughout the country

3. People reluctant to go for telemedicine or home health doubting the quality and reliability of providers

Incubation/Acceleration programs accomplishment

None applied for

Won the competition and other awards

No participations yet

Invention/Patent

Trademark registered

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video